Below are the full citations to references I make; as well as other resources I find helpful.
Filak, V.F. (2005). Convergent Journalism: An Introduction Writing and Producing Across Media. Ed. 2nd. Massachusetts: Focal Press.
Jones, C. (2011). Clout the Art and Science of Influential Web Content. California: New Riders.
Rockley, A., Kosture, P., & Manning, S. (2003). Managing Enterprise Content. Indiana: New Riders.